Taking a hard look at soft skills

The landscape of accountancy and finance is evolving rapidly, and with it, the skills employers value most. While technical expertise and qualifications remain crucial, the importance of soft skills has grown significantly. These sometimes-overlooked capabilities like communication, adaptability, and collaboration are now considered critical for success in modern finance roles.

At Fletcher George Recruitment, we recognise and understand these trends and actively guide candidates and employers to prioritise a good balance of hard and soft skills for long-term business success.

Why Are Soft Skills Crucial?

The rise of Artificial Intelligence (AI) and automation in accountancy has transformed traditional roles. Many routine tasks are now streamlined by technology, enabling accountants to focus more on advisory services and strategic decision-making. In this new era, professionals must combine their technical acumen with strong interpersonal and advisory skills to deliver value to clients and their teams.

Employers are now placing unprecedented importance on soft skills when hiring. Let’s take a closer look at four key areas.

1. Communication

How you present yourself whether in person, on paper, or online, has a lasting impact on relationships. Strong interpersonal skills help build trust and credibility, which are vital in client-facing roles.
Good communication isn’t just about speaking clearly; it’s also about active listening. Accountants who truly understand their client’s needs can offer tailored advice and solutions, strengthening professional bonds and improving business outcomes.

2. Problem Solving

In today’s dynamic environment, accountants must do more than analyse numbers—they must offer innovative solutions to complex challenges. Problem-solving skills, with sound judgment and intuition, are particularly valuable as firms shift their focus to advisory services.
Top candidates demonstrate their ability to think on their feet, turning obstacles into opportunities for growth and success.

3. Adaptability

The finance sector is undergoing a digital revolution. Technologies like cloud-based accounting, AI tools, and automation are reshaping workflows, creating opportunities for increased efficiency and insight.
Employers need professionals who enthusiastically embrace these changes, showing a willingness to learn, adapt, and innovate. Adaptability is no longer optional; it’s a core skill for thriving in this ever-changing industry.

4. Collaboration

Success in accountancy today relies on the collective strength of the team. Collaboration fosters creativity, accountability, and alignment with shared goals.
The best accountants can work seamlessly with colleagues, clients, and external stakeholders to deliver superior results. A collaborative mindset creates a positive work environment and ensures consistency in delivering client value.

Supporting Soft Skills Development

While some individuals naturally excel in soft skills, many professional organisations such as the ACCA and the ICAEW offer training and resources to help nurture these abilities in accounting and finance professionals.

Conclusion

As the accountancy and finance profession evolves, soft skills have become indispensable. Employers who nurture talent with these qualities alongside technical expertise position their teams for long-term success.

At Fletcher George Recruitment, we specialise in finding candidates who strike the perfect balance, helping employers across Surrey, London, and the Northeast build teams that thrive. Get in touch to learn how we can help your firm by identifying candidates who excel not only in what they do but also in how they do it.

Lisa Wintrip

Director, Fletcher George Financial Recruitment

For more information, please contact Lisa on: 01372 364 160 or by email: lisa@fletchergeorge.co.uk